June 29, 2016 | Aging Life Care, Company News
Elder Care Guides is now Windward Life Care!
The owners and team at Windward Life Care announced their company’s new name, Windward Life Care in March of 2016. Our new name reflects both our clients’ and industry’s increased focus on aging well, proactive wellness planning and prevention. Windward will carry on the same high quality care management and caregiver services for years to come.
A sailing term, “windward” refers to the quarter from which the wind blows. “Getting to windward” means being in a position of advantage. The windward vessel is considered to be the more maneuverable vessel.
If we take the metaphor a bit further, we see our clients as charting their own course, navigating their way toward a stronger and more vital older adulthood, and exploring the vast opportunities that await them in retirement and beyond.
Of course, on most journeys, one encounters obstacles. We help our clients anticipate these, adapt as the winds change, and make informed choices about which direction to go. The focus remains on the journey and how to continue on with the best quality of life possible.